Sainsbury’s is cutting the price of Cadbury chocolate to mark 200 years of the brand, with Freddos back on sale for the childhood nostalgic price of 10p. The promotion includes savings of up to 60% on favourites including the Cadbury Dairy Milk Freddo, Cadbury Dairy Milk and Cadbury Milk Tray

From April 17, Freddos will once again be 10p with Nectar Prices, whilst the Dairy Milk (110g) will be £1. There is also 20% off Cadbury Fudge Multipacks, and more than 50% off on gifts like Milk Tray, now £3 with Nectar Prices.

Additional Cadbury favourites will have further savings of up to a third off until May 7 with Nectar Prices. Further reductions include over 30% off Cadbury Mini Roll Cakes, plus over 15% off Cadbury Flakes and Curly Wurlys.

Products available with Nectar Prices from 17 – 23 April:

Cadbury Dairy Milk Freddo Chocolate Bar (18g) - now 10p (25p without Nectar)

Cadbury Dairy Milk ( 110g) – now £1 (£1.65 without Nectar)

Cadbury Fudge Chocolate Bar Multipack (x5 110g) - now £1 (£1.25 without Nectar)

Products available with Nectar Prices from 17 April – 7 May include:

Cadbury Milk Tray (360g) – now £3 (£6.50 without Nectar)

Cadbury Milk Chocolate Fingers (114g) - now £1 (£1.75 without Nectar)

Cadbury Curly Wurly Chocolate Bar Multipack ( x5 107.5g) - now £1 (£1.25 without Nectar)

Cadbury Flake Chocolate Bar Multipack (x4 102g) - now £1.50 (£1.85 without Nectar)

Cadbury Chocolate Mini Rolls Cakes x5 - now £1.50 (£2.35 without Nectar)

Rachel Clark, Director of Grocery for Sainsbury’s said: “We’re delighted to be celebrating such an iconic moment for Cadbury and its milestone of 200 years as a loved chocolate brand. We know that our customers love Cadbury so we’re very excited to be offering market-leading prices across selected Cadbury products, with savings of up to 60% off with Nectar Prices.”

All existing Nectar customers need to do is scan their app or swipe their card at checkout to save. Customers shopping online will have their discounts applied automatically if their Nectar and Sainsbury’s accounts are linked.

To sign up to Nectar download the Nectar app, online at www.nectar.com, or pick up a Nectar card in store.